Whole (solid) colour or ‘smut’ (whole colour with a black mask or muzzle).
Whole colours are red, fawn, white.
Red or fawn may have white markings i.e. red and white, fawn and white.
Brindle – solid background colour marked with darker stripes: red brindle, fawn brindle. Brindles may have white markings, i.e. red brindle and white, fawn brindle and white.
Pied – white background with markings of any of the above listed colours.
Colours should be brilliant. Any of the colours listed may have dark tips or ticking.
Any other colour or pattern highly undesirable*
©The Kennel Club - Bulldog Breed Standard 2023
*Be aware that eye colour may not always dilute in accordance with coat colour but in many cases dogs with Blue, Green, Light or Hazel eyes will be carrying some degree of coat colour dilution. The same with pigmentation, although not always obvious, brown or liver colour pigmentation (Also known as Dudley) may be present.